Create a Riley's Way parent account
Parents create accounts first. Children do not open independent checkout or public community accounts. After signup, check the parent email for verification if prompted.
At this initial launch, Riley's Way and Crown Club sales, checkout, and app enrollment are open to customers and parent-led families in the 50 United States and the District of Columbia while broader availability is prepared.
Child profile setup happens later, after the Children's Privacy Notice and parent consent step.
Choose her Crown Club membership when your parent account is ready.
Starter Preview is Free as an adult parent demonstration and does not create or activate a real child profile. $15/month for 1 child. $85 for 6 months for 1 child. $165/year for 1 child. $35/month for up to 3 children. $199 for 6 months for up to 3 children. $385/year for up to 3 children. Founding annual launch options are $150/year for 1 child, limited to the first 50 Founding Individual families or $350/year for up to 3 children, limited to the first 50 Founding Family families. Founding annual offers begin August 1, 2026 while founding inventory remains available, renew automatically once each year at the founding price while the subscription remains active unless cancelled before the next billing date, and are not first-term-only discounts. Monthly: one age-matched digital reward per billing month. At 1,500 or 3,000 points, parents can redeem the unlocked reward or keep earning toward the 4,500-point monthly mini activity bundle. 6-month: up to 5% and up to 10% product discount milestones for eligible product purchases per six-month reward cycle. Annual: up to 10% and up to 15% product discount milestones for eligible product purchases per six-month reward cycle.